If you want others to follow you, you have to offer them your users. And a format alone has no users.
And you have to trust your users to choose the best product, and you have to have a great product, that they appreciate, even though they have choice.
Just coming out with something better in a format will get you zero uptake. Unless you have users they can switch to their product, they simply won’t hear you.
That’s why Atom never replaced RSS, which already did everything people needed and was already supported by the NYT and the news industry.
That’s why AT Proto will never overcome the huge lead Twitter already has.
For more tips on what does and doesn't matter in open formats and protocols, check out my Rules for Standards-makers.
PS: This started as an early morning rant on Twitter.
My first job after college was on the 39th floor of the Empire State Building. I wrote software for our customers, in BASIC, from a teletype in our office, talking to our mainframe in New Jersey. It seemed magical at the time. But when I hit a bug, a mystery -- you'd try this and that, and not get anywhere on something that seemed so simple, you could stare at the problem for an hour, trying desperate things, getting no closer to the problem. One night, I was the only person in the office, I thought they should put programmers in the Empire State Building with windows that open. I'm having the same feeling with Claude. I know when this project is done, I will have Frontier, and I know what that's like. If I didn't so totally look forward to that I would never try to finish the project, I hate this mode of working with the bot. Ugh.