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Martina Flor’s Open Studio

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In this show, Martina Flor reveals all of her lettering and art business strategies to help you build a career as a commercial artist. You’ll learn about mastering a skill, finding your voice as an artist, going from amateur to pro, how the illustration market works, marketing yourself, social media, client outreach, and productivity tips so that you can thrive with your art and make a living doing what you love. It’s a mix of interviews with notable lettering artists and illustrators, special co-hosts, and solo shows from Martina that you’re not going to want to miss.

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09. Community & Competition with Becca Clason

podcasters.spotify.com/pod/show/martinaflor/episodes/09--Community--Competition-with-Becca-Clason-e13bi41

47:55

In this episode of Letter Now! Podcast, Martina Flor and her guest Becca Clason  talk about Community & Competition, and they answer the following questions:

  • How can you connect with other peers even when you’re an introvert?
  • How do you stop comparing yourself with others?
  • How can you deal with plagiarism?
  • How do you focus on what you like doing without constantly looking at your competition?

Detailed show notes: martinaflor.com/podcast

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08. Personal Projects with Ricardo Gonzalez, AKA. @itsaliving

podcasters.spotify.com/pod/show/martinaflor/episodes/08--Personal-Projects-with-Ricardo-Gonzalez--AKA--itsaliving-e13bh3n

50:56

In this episode of Letter Now! Podcast, Martina Flor and her guest Ricardo Gonzalez, also known as @itsaliving talk about Personal Projects, and they answer the following questions: 

  • How do you start a project from scratch and finish it without procrastinating?
  • How do you come up with ideas for personal projects?
  • How do you monetize a personal project?
  • And how do you balance real paid work with other things you do with your art?

Detailed show notes: martinaflor.com/podcast

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07. Going Solo as an Artist with Alanna Flowers and Vera Drmanovski

podcasters.spotify.com/pod/show/martinaflor/episodes/07--Going-Solo-as-an-Artist-with-Alanna-Flowers-and-Vera-Drmanovski-e13a262

59:08

In this episode of Letter Now! Podcast, Martina Flor and her guests Vera Drmanivski & Alanna Flowers talk about Going Solo As An Artist, and they answer the following questions:

  • How do you put yourself out there when you’re starting out?
  • How can you diversify your income as an artist? How do you find clients?
  • When is a good time to take the leap?

Detailed show notes: martinaflor.com/podcast

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06. Mastering Social Media with Dot Lung

podcasters.spotify.com/pod/show/martinaflor/episodes/06--Mastering-Social-Media-with-Dot-Lung-e13a0b9

57:29

In this episode of Letter Now! Podcast, Martina Flor and her guest Dot Lung talk about Mastering Social Media, and they answer the following questions:

  • How do you engage on social media in an intuitive way, without the need of strategies?
  • How do you overcome the pressure of having to be always present and even produce art for social media?
  • How can you deal with people not liking your posts?
  • How do you find balance between being social and staying away from devices?

Detailed show notes: martinaflor.com/podcast

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05. Money Mindset with Pandr Design Co.

podcasters.spotify.com/pod/show/martinaflor/episodes/05--Money-Mindset-with-Pandr-Design-Co-e1366jq

44:59

In this episode of Letter Now! Podcast, Martina Flor and her guests Roxy Prima & Phoebe Cornog from Pandr Design Co.  talk about Money Mindset, and they answer the following questions:

  • How do you charge for work you love doing?
  • What do you take into consideration when charging for your work?
  • How do you overcome the starving artist mindset?
  • Who are your clients? Who aren’t your clients?
  • How do you overcome the fear of losing an assignment and charge what you’re worth?

Full show notes at martinaflor.com/podcast

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04. Finding Your Passion & Personal Brand with Ivan Castro

podcasters.spotify.com/pod/show/martinaflor/episodes/04--Finding-Your-Passion--Personal-Brand-with-Ivan-Castro-e12o0vo

53:42

In this episode of Letter Now! Podcast, Martina Flor and her guest Ivan Castro talk about Finding Your Passion & Your Creative Voice, and they answer the following questions:

  • How do you find your passion?
  • How do you develop a “style”?
  • How do you stand out in the crowd with your work?
  • How do you find more of the work you want to do?

Detailed show notes: martinaflor.com/podcast

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03. Career Change & Freelancing with Belinda Kou

podcasters.spotify.com/pod/show/martinaflor/episodes/03--Career-Change--Freelancing-with-Belinda-Kou-e12ams5

01:01:06

In this episode of Letter Now! Podcast, Martina Flor and her guest Belinda Kou talk about Career Change & Freelancing, and they answer the following questions:

  • How do you overcome the fear of leaving a steady job to pursue a freelance career?
  • Have you achieved a goal and didn’t feel the way you expected it to feel?
  • Will I be able to ensure enough income with my freelance practice?
  • How to provide for your family when starting?

Detailed show notes: martinaflor.com/podcast

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02. Motivation and Self-sabotage with Stefan Kunz

podcasters.spotify.com/pod/show/martinaflor/episodes/02--Motivation-and-Self-sabotage-with-Stefan-Kunz-e11tch6

01:00:02

In this episode of Letter Now! Podcast, Martina Flor and her guest Stefan Kunz talk about Motivation & Self-sabotage, and they answer the following questions: 

  • How do you get back on track when you’ve been lacking motivation for weeks? 
  • How do you allow yourself breaks without feeling the pressure of the deadline?
  • When enough is enough?
  • How do you stay motivated during the pandemic?
  • How do you stop comparing yourself to others?  

Detailed show notes and link to all resources mentioned during this episode: martinaflor.com/podcast

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01. Welcome to Letter Now!

podcasters.spotify.com/pod/show/martinaflor/episodes/01--Welcome-to-Letter-Now-e113sf5

09:08

Martina Flor & her guests nurture the hand-lettering masters of tomorrow, today. This is a listeners-driven podcast to answer your questions about life and work in the creative industries.

Detailed show notes.