Today, I’ll be having a conversation with Kevin Cantrell. Head of his eponymous studio, Kevin functions as the creative director and design lead for all KCS client projects. Kevin has a deep understanding and love of lettering and typographical aesthetics.   Kevin ...

In this short, solo episode, I tell you about this epiphany that I had a couple of days ago, when I was struggling to find a way to find a literary agent to help me publish my upcoming book.

For many, reaching out for help might sound negative because it would mean that you can't do things by yourself. But that's only natural, and accepting the fact that sometimes there is an easier way to achieve what you want by asking for help to your close circle is the first and most important step towards actually achieving it.

See full show notes at https://www.martinaflor.com/podcast

In this solo show, I share strategies and tactics that you can use to advance your career as a lettering artist or illustrator. Today I’ll be speaking about strategies to get out of your way, share your work and start attracting dream assignments.

Last week we released the episode with Ken Barber, and he inspired me to record this one.
Go check it out ➡️ https://youtu.be/lHIgFYPtAtU 

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Today, I’ll be having a conversation with Ken Barber Ken is a lettering artist, type designer, author, and educator. For 30 years, he's made distinctive logos for global brands and created dozens of fonts. He blames his obsession with letterforms on Don Martin comics, Santa...

In this solo episode I touch on how to make the transition from amateur to pro. You have invested so much time into honing your skills and doing great work, and you’re now wondering: how do I turn my passion into my livelihood?

In this episode, I share with you actionable strategies to start making that transition – and engage other people who would keep you accountable along the way. What do I mean by that? Listen in on today’s show and find out!

Sign up for my Free Lettering Masterclass ➡️ https://www.martinaflor.com/masterclass
Sign up for my Lettering Tips newsletter ➡️  https://www.martinaflor.com/letteringtips
Follow me on instagram ➡️  https://www.instagram.com/martinaflor/
See full show notes ➡️ https://www.martinaflor.com/podcast

Sign up for my Lettering Tips newsletter ➡️  https://www.martinaflor.com/letteringtips Follow me on instagram ➡️  https://www.instagram.com/martinaflor/ See full show notes ➡️ https://www.martinaflor.com/podcast In this solo episode I speak about building confiden...

Sign up for my Lettering Tips newsletter ➡️  https://www.martinaflor.com/letteringtips Follow me on instagram ➡️  https://www.instagram.com/martinaflor/ See full show notes ➡️ https://www.martinaflor.com/podcast Mary Kate McDevitt is a lettering artist and illustra...

When you are a lettering artist, an illustrator or a creative of any sort, investing time into honing your skills is the right thing to do. This is the thing you want to be known for and it pays off. Now, how you invest your time is paramount to actually getting you there ...

WE'RE BACK!!  In the first episode of this 4th season of the podcast I want us to think of the goals you have for this year but also stop to celebrate what you have accomplished so far.  Everyone's journey is different, and everyone’s goals are different, but there...

In this super short solo episode I wanted to quickly jump in to tell you a little bit about what’s coming next season and make you excited about it.

See entire show notes at https://www.martinaflor.com/podcast

This is a special in-between episodes with serves as recap of the episodes from the last month. It features a short clip of each conversation in one place so you can jump around and get a feel for both the episode and the guest, and then you can always dig deeper by going into one of those episodes. In this one, I gathered a series of clips from some of my solo episodes, where I talk about strategies to showcase your work, building a community and achieving your goals.  

List of episodes and links:

70. Martina Flor - Strategies To Showcase Your Artwork & Attract More Opportunities

72. Martina Flor - Finding A Creative Community To Accelerate Your Progress

74. Martina Flor - End of the year: An Unavoidable Deadline For Your Goals

See full show notes at: martinaflor.com/podcast

This is a special in-between episodes with serves as recap of the episodes from the last month. It features a short clip of each conversation in one place so you can jump around and get a feel for both the episode and the guest, and then you can always dig deeper by going into one of those episodes.

List of episodes and links:

71. Thandiwe Muriu - Mentorship & Why You Need It, How To Develop A Strong Style and much more

73. Timothy Goodman. Finding a Dream Job, Writing a Book, Relocating Cities & More

75. Verònica Fuerte, Hey - Being A Woman In A Male-Dominated Industry, Client Outreach & More.

See full show notes at: martinaflor.com/podcast

During the show, I’ll share the overall framework that I have used in the past years to plan ahead, simplify my business and make a bigger impact and revenue with my skills as an artist, educator, and creative business owner.  I’ll help you identify the things that are working and share with you a golden rule to spot what you should be focusing on to run a profitable business. After this episode, you’ll be ready to rock 2023.

See show notes at martinaflor.com/podcast

Today, I’ll be having a conversation with New York native Jon Contino, an influential staple in the design and branding community. Jon went deep into the stories that make him one of the greatest references in design and illustration of our times – he shared his personal p...

In this solo episode I touch on why getting eyes on your work is important and what it can do for your creative career.

I wish I had discovered this earlier – the work you create today sets the ground for the work you’ll be doing tomorrow. Knowing this, you can start being more intentional about the kind of projects you work on and how you showcase them in order to connect you with better opportunities in the future.  In this episode, I help you optimize your creative output, showcase it wisely and build authority in your discipline.

See full show notes at martinaflor.com/podcast

This is a special episode because as I wrap up the third season of this podcast, I want to bring another perspective over the business of illustration by interviewing illustration agent Svetlana Jakel. Svetlana has been running illustration agency Kombinatrotweiss since 2002...

In this solo episode I share my most precious productivity hacks.  Getting things done in less time is one thing many of us strive for. However, we keep on focusing on the unimportant and investing our precious time in the things that don’t really move the needle of our life and career.

In this episode, I share the specific framework I use today to structure my week and hit my goals. I will also provide specific tips that have boosted my productivity and allowed me to go from working over 50 hours down to  25 hours a week getting the same amount of things, or more, done.

See full show notes at martinaflor.com/podcast

This is a special in-between episodes with serves as recap of the episodes from the last month. It features a short clip of each conversation in one place so you can jump around and get a feel for both the episode and the guest, and then you can always dig deeper by going into one of those episodes.

List of episodes:

66. Karan Singh, The Importance Of Authenticity, Being A Self-taught Artist, Imposter Syndrome & more.
67. Petra Eriksson. The Path To Finding Your Call, Pushing The Introvert Inside You & more.
69. Jordan Metcalf - Turning Your Hobby Into Your Job, Auditing Your Creative Career & more.

See full show notes:
martinaflor.com/podcast

In this solo episode we’ll get hands-on and work towards achieving our end-of-the-year goals.  Goals require work and decision-making, and this is the reason why we keep on pushing them forward. In this show, I’ll share 3 steps that have helped me in the past achieve a goal that changed my life and career forever.  

See full show notes at: martinaflor.com/podcast

Verònica is a designer, illustrator, international speaker and creative director from Barcelona. After graduating from Elisava and Eina, she gained experience in several design studios.   In 2007 she founded Hey, which has grown steadily since achieving worldwide re...

In this solo episode I touch on the anxiety that we all feel as the end of the year drives closer.

Where did all the time go? We ask ourselves as we look at our bucket list of goals and we realize that there are still some of them unfinished or not even close to being done.

I believe that the end of the year is a great, tangible deadline that you can use to accomplish important goals and in this episode, I help you sort things out and get ready to cross some of them off your bucket list.

See full show notes at martinaflor.com/podcast

Timothy is an artist, graphic designer, author and public speaker.   His art and words have populated walls, buildings, packaging, shoes, clothing, books, magazine covers and galleries all over the world for brands such as Nike, Apple, Google, MoMA, Netflix, Tiffany...

In this solo episode I touch on why a community is essential to achieve your goals and see success in your career as an artist and creative.
There’s no progress in isolation and a community can help you step out of your bubble, unveil your talents, and get you there where you want to be FASTER & WITH MORE EASE.

In this episode, I explore why community is important by giving examples of my own experience and the dozens of artists that have been on this podcast. I also leave you with a few guidelines to build or find the one that works best for you and that will support you along your journey.

See full show notes at martinaflor.com/podcast

Thandiwe Muriu is a photographer born and raised in Nairobi, Kenya.  As a female artist operating in a previously male-dominated field, she is passionate about celebrating and empowering her fellow women. In her CAMO series, Thandiwe showcases Africa’s unique mix of vibr...

Doing great work is at the heart of every creative career, and is what most artists and designers invest a fair amount of time in. However, that is just one part of the equation – putting the work out there and getting noticed by the right people is equally important. In this episode, we’ll discuss on 3 strategies that you can use to showcase your work, not just for the sake of it but in a manner and in a place that connects you with dream opportunities and clients.

See full show notes at martinaflor.com/podcast

Jordan Metcalf is a South African-born, Portland-based graphic designer, creative director, and artist. After over a decade of independently designing brands and exploring new ways to help tell stories through diverse and experimental lettering projects for clients like Nike...

In this solo episode I touch on getting better at your craft and strategies to find the time to produce work and build a portfolio.  Doing great work has always been at the core of my career as an artist, and I’ve seen that happening repeatedly with many of the artists I interview on this podcast.

I advocate for this approach with my students, the members of my coaching program, and with every assignment that I take on: doing your best work is priority.   But getting really good at your craft takes time and life keeps getting on the way, so in this episode I provide you with a few strategies that you can use to clear up your way and start seeing real progress in your craft.

See full show notes at martinaflor.com/podcast

Petra Eriksson is an artist and illustrator born in Stockholm. Petra took a journey via Dublin. Malta, Berlin and Barcelona and her work is littered with the eclectic references she picked up along the way.

Petra studied graphic design at the renowned Bergs School of Communication before venturing into the world of freelance illustration. Her bold and colourful work, often dotted with confetti and other abstract compositions, have become her signature style. She is especially renowned for her portraits of women.

See full show notes at martinaflor.com/podcast

Karan Singh, an artist and illustrator living in Melbourne, Australia. His distinct work is a contemporary and playful combination of op-art and mid-century graphic design. Through restricted yet vibrant color palettes and hypnotizing patterns, he explores and exploits our perception of depth and movement. His art lives in an eclectic variety of mediums, including prints, animation, video, augmented reality, puzzles, sculpture and clothing.

Over his professional career he has lived in a number of cities including Tokyo, New York, Amsterdam, Malmö, Sydney and Melbourne; where he has worked with the likes of The Oscars, NASA, Apple, Louis Vuitton, The New York Times and Nike.

See full show notes at martinaflor.com/podcast

In this podcast I have interviewed dozens of accomplished artists and creatives to basically answer one valuable question “How did they get where they are?”.

Now, while we prepare for all the greatness that is coming on season 3, I’m releasing these special recap episode which features some of the best moments of season 2 in one place, so you can always dig deeper an go listen to one of these episodes.

See full show notes at martinaflor.com/podcast