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Use newsletter metadata in your emails

Your newsletter's metadata is now available in email templates, giving you global variables you can reference across every email you send.

Buttondown's blog

Sort and filter by open and click rates

Find your most (and least) engaged subscribers by sorting and filtering by open and click rates.

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Custom click tracking domains

Your click tracking links now use your own sending domain instead of a shared proxy.

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More newsletter settings in the API

The /v1/newsletters endpoint now exposes locale, templates, socials, transactional emails, and more.

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Revamped replies

Reply tracking is now automatic for sending domains, and always on for everyone.

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Custom email templates for everyone

Full HTML control over your email design is now available to all Professional plan users.

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Simplified cancellation

No more choosing between "pause" and "cancel" — there's just one option now.

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Ask a Nerd: Does email length affect deliverability?

You’d have to send fairly lengthy newsletters to run into issues. And even then, only a subset of subscribers would suffer.

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The changelog, reborn

A day-by-day log of everything we ship, in plain English

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Swedish localization

Swedish localization

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Forwarding an email is not always straightforward

It’s rare for a good email to start with Fwd: Fw: fwd:

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Public descriptions for tags

Add context to subscriber-editable tags with a new API field.

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OpenAPI spec for archives

A machine-readable spec for the data powering your archive pages.

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How Rodrigo brings a humanistic view to consumer technology

Journalist, Rodrigo Ghedin, uses his bilingual newsletter to share his insights on the social and psychological impacts of modern consumer technology.

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How Brandon Lucas Green shares his music and supports artists

Musician and tech professional, Brandon Lucas Green, uses his newsletter as an outlet to share his music journey and provide insights on how fellow creators can achieve creative independence.

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Subscribers can come from anywhere. Even another newsletter platform's form.

Everything can be customized, if you try hard enough.

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Your newsletter's archives are more valuable than your list

Store, share, and protect your work so as many people as possible can see it.

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Survey responses on the web

Subscribers can now respond to surveys from the web archive, not just email.

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Better tag self-management

Flip a toggle and subscribers can add or remove tags themselves in the portal.

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Granular API keys

Create as many API keys as you need, each with its own permissions.

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Smarter automation filters

Make sure subscribers still match your filters before an automation runs.

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Ask A Nerd: How does newsletter cadence affect deliverability?

The amount of time between emails can have a significant impact on how ESPs and subscribers view your writing.

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New design settings pages

We've removed the Design settings page in favor of separate settings for Archives and Emails.

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Snippets

Reusable content blocks you can insert into any email.

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Starred views

Star pages to keep them one click away in your sidebar.

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More ways to customize your archives

Change fonts, colors, and more without touching CSS.

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Inbox filtering

Filter your inbox to show unread items or conversations needing a response.

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Mastodon follower analytics

Track your Mastodon follower count over time

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Ask a Nerd: What are good open, click, and response rates for an email newsletter?

30% open rates and 2% click rates are good. But numbers can lie.

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How we migrated our database to PlanetScale

Swapping the rug everyone's dancing on